Writing Job Adverts using AI

Is your clinic seeking “A silver-tongued sailor with the ability to calm even the most frightened parrot“, or just “A vet nurse proficient in handling animals “?

Giving a ‘write like a pirate’ prompt to AI would give you the first quote – but how do you persuade AI to write the kind of ad that really reflects your vacancy? I’ve spent some time researching the ability of AI to help us create an impactful and informative creative job advert (ok, maybe ‘playing with AI prompts’ and sharing the consequent humour with the Kookaburra office might be more accurate) , and these are my suggestions if you’d like to jump on the AI bandwagon.

The purpose of using AI currently is to give you a draft to work from and edit specifically to your clinic. It won’t be perfect straight off the bat however you can keep editing in more details and adding or removing sections until you’re happy with the end result. It may take a bit longer the first time round as you get used to using AI but it will save you time down the track.

If you do not have a preferred AI already, there is a list of a few free versions you can try out at the bottom of this post.

Creating a Draft

AI works off “prompts” or text inputs to generate a reply. The more specific and clear you are, the higher the quality of the response will be. The field to enter your prompts is usually located at the bottom of the chat window with a message like “Enter a prompt here” or “Ask me anything..”. To submit your prompt, you can either use the Enter key or click the “Submit message” button on the righthand side of the text box.

Information I recommend you consider using in your prompts:

• Position/Job Title
• Qualification requirements (if applicable)
• Location
• Nature of work
• Employment type (e.g. casual/full-time/contract)
• Client base
• Clinical facilities
• Clinic culture (e.g., flexible working arrangements, team outings)
• Employee benefits/perks
• Holidays
• Career progression and/or training opportunities
• Salary range
• Unique selling points (Identify what really sets your clinic apart from others)

Including pre-written sections – If you have lists or something you would like to include already written up you can include “create a section to insert a list / paragraph” in your prompt (handy to show off your equipment or include testimonials).

Feel like your advert is missing something? You can ask what else might improve the advert from the AI to see if there is something you haven’t considered. Just a reminder to double check what the AI is recommending e.g., Backpacks are the same as parachutes when jumping out of planes, People should eat rocks for vitamins and minerals, gasoline-infused spaghetti recipes – you know, the usual. Google’s AI Overviews recently gave some bizarre recommendations.

Prompt examples

Below are two prompts to show the difference between a basic and detailed input, try editing them to your clinic and see the difference! You can ask the AI to re-write the advert with themes such as Superhero, Fairytale, Travel, Sports etc. This is probably more suitable for writing birthday invitations, but still a fun exercise to see what the AI can come up with – see the ‘rewrite as a Pirate’ prompt

Being polite to the AI never hurts. Who knows, it might help out in the robot uprising in the future.

Google Gemini was used in these examples.

BASIC PROMPT:

Hello, can you please create a job advert for a small animal veterinarian in Brisbane.

DETAILED PROMPT:

Can you please create a job advert for a small animal veterinarian. The position is full-time with the option for part-time. Our clinic is located in Mount Gravatt, Brisbane QLD. Our team culture is friendly and very supportive. The remuneration is based on experience but will be 75,000-120,000. Our clinic is independently owned. BVSc or equivalent qualification and registration to practice in Queensland required. Leave a section for us to include a list of equipment. Applications will be via email. Include details about Mount Gravatt that are important for people considering moving and don’t know the area. Keep it under 800 words.

 PIRATE PROMPT:

ok, now rewrite it as a Pirate.

Editing your advert

To get the text out of the AI, you can copy it into a word document either by highlighting and copying (right click > copy or Ctrl + C) or clicking the copy icon located at the top or bottom of the generated text (this feature is not available on all AI). You can now edit the advert as required to make it suitable for your clinic.

Have Fun!

AI may not have all the answers but Kookaburra can help you a bit further with our blog post “How To Attract Your New Vet” . Using the information provided and editing the advert to make it your own will really help attract great applicants.

Free versions to use

ChatGPT 3.5 current up to January 2022, data is limited and may not be up to date when listing information (e.g., local attractions, shops, highways/roads etc). Unlimited prompts, no sign up required.

Microsoft Copilot current “up to some point in 2021” (the AI’s own words). Copilot has 4 prompts maximum without signing in however you can create an account for more prompts.

Google Gemini current up to December 2023. As it is a Google service, it will try to find reliable information through Google Search for anything more recent. Unlimited prompts, Google/Gmail account required for use. It also has a great feature where you can view alternative drafts generated, giving more options to work from with less inputs.

Author:

John Maude
Kookaburra Veterinary Employment

This information includes the views and opinions of Kookaburra Veterinary Employment and is of a general nature only. Factual information is believed to be correct at the time of writing, however, should not be relied upon and any person should confirm details with the relevant authorities and through their own research prior to acting on any of the suggestions in this article.